When was wired founded

In the summer of '94, she was named HotWired's creative director with a mandate to blaze trails. There was little indication what that future might look like. At that point, the number of web sites in existence was likely in the hundreds. There were no success stories, no best practices.

At the time, Veen was the twenty-something responsible for converting the contents of WIRED magazine into various digital formats each month. As an intern.

Veen had joined a group of around a dozen people who were responsible for WIRED's online presence in early , an operation that included an AOL page and an FTP site where people could retrieve articles from the magazine.

Among the ranks were Jonathan Steuer, who led the group, Justin Hall, a proto-blogger who ran his own successful site on the side, and Brian Behlendorf, a young engineer who would later create a new type of web server to host HotWiredone we know today as Apache. As an early web monkey, Veen became familiar with HTML and had a chance to track the emerging medium's development in real time. And I would click on all of them.

A page from Howard Rheingold's notebook with an early largely unused idea for HotWired's interface. Still, there was no model for what a media company's web site should look like, and there was much discussion that summer about what, exactly, HotWired should be.

Some, including Howard Rheingold, the site's first executive editor, wanted it to be a place where readers could participate in an exchange of ideas. Rheingold, who had previously succeeded Kevin Kelly as editor of the Whole Earth Catalog liked to describe his vision for HotWired as a "global jam session. Rossetto was less concerned with communitarian aims. He wanted to plant WIRED's flag in this exciting new territory, and he wanted to make money doing it. We have to understand what the business is," he remembers.

Rossetto hired a young banker named Andrew Anker earlier to help figure the commercial side out, and they came up with a plan to get the magazine's advertisers to sponsor content on the site.

It led to HotWired's perhaps best-known distinction: the birthplace of the banner ad. A general idea for HotWired started to coalesce. In-app subscriptions were available for Wired starting with the June issue. The app had 84, subscribers in the second half of , putting it in the top 25 of magazines overall. In March , Wired launched Assignment Zero , a citizen-journalism project focused on crowdsourcing in various areas of modern life. The project, run in conjunction with NYU journalism professor Jay Rosen, was one of the first large-scale crowdsourced journalism efforts ever attempted.

After encountering serious logistical and organizational difficulties with its more than volunteers, the experiment folded that July after producing about 80 essays, interviews, and stories.

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